about us

Our multidisciplinary design practice is dedicated to driving your success through thoughtful research, trend-driven insights, innovative techniques, and a deep understanding of materials.

Who We Are?

We are a team of design enthusiasts who live and breathe creativity. Thought & Found is built on curiosity, collaboration, and a playful approach to innovation, all while running a high-performance, detail-driven, rigorous project timelines.

We partner with ambitious leaders across B2C and B2B industries, consumer goods, home products, visual merchandising, AI-driven campaigns, and packaging design, to create exceptional, user-centered solutions that make a lasting impact.

We are a match if

  • You are a startup founder looking for disruptive product design
  • You are a startup founder looking for disruptive product design
  • A brand manager looking to drive your company's sustainability & innovation agendas
  • Founder looking to translate your brand values into great products
  • Business owner looking to work closely with a creative team to bring bold ideas to life
  • Looking to source homeware products in bulk from India
  • A manufacturer looking to develop unique products for international buyers
  • Looking to expand the existing brand palette through material research
  • Want help with vendor development in India

From idea to execution:
our process

/01

Discover

Every project starts with discovery. We get to know your brand, your users, and your goals through immersive research, including ethnographic studies, market analysis, and behavioral insights. This helps us build a foundation for design that resonates.

/02

Define

After gathering insights, we work with you to define the path forward, developing design concepts, brand positioning, and material studies. We explore color palettes, finishes, and textures to find a design direction that’s uniquely yours.

/03

Develop

This is where ideas take shape. We create prototypes, 3D renders, and conduct user testing, refining the design at every step. We push boundaries while balancing creativity with manufacturing feasibility to deliver exceptional, practical solutions.

/04

Deliver

When it’s time to bring the design to life, we handle the details. Our technical development team collaborates with manufacturers to ensure quality control, sourcing, and production precision. From concept to market delivery, every detail is handled with care.

Our expertise

Whether you're a startup founder, a brand manager, or a business owner, our tailored design services ensure we align with your vision and values. We bring bold ideas to life and excel at translating brand DNA into meaningful, market-ready products.

We are the right fit if you’re looking for:

  • Innovative product design and industrial design services that create market-leading, user-centric products
  • Strategic guidance for product positioning and retail strategy to ensure your brand stands out in a competitive market
  • Comprehensive market, trend, and user research to ensure your products are not only relevant but groundbreaking
  • Creative product and packaging design that seamlessly combines aesthetics and functionality to elevate your brand
  • AI-powered campaign design to deliver personalized, data-driven experiences that resonate with your audience
  • Impactful visual merchandising solutions that enhance retail experiences and attract consumer attention
  • End-to-end production support, from prototype development to sourcing, manufacturing, and quality assurance
  • Sustainable and innovative agendas, with a focus on integrating responsible design practices into every project

We are a match if

  • You are a startup founder looking for disruptive product design
  • You are a startup founder looking for disruptive product design
  • A brand manager looking to drive your company's sustainability & innovation agendas
  • Founder looking to translate your brand values into great products
  • Business owner looking to work closely with a creative team to bring bold ideas to life
  • Looking to source homeware products in bulk from India
  • A manufacturer looking to develop unique products for international buyers
  • Looking to expand the existing brand palette through material research
  • Want help with vendor development in India
We make in India
Our work
We are proud to have partnered with leading brands across a diverse range of industries, including home & lifestyle products, electronics, automotive, and pet care. Our portfolio showcases award-winning products that have garnered industry recognition and, more importantly, made a tangible, positive impact on users' lives.
As a premier industrial design consultancy in India, we are dedicated to delivering design solutions that not only enhance your brand’s presence but also elevate the user experience.
Every project we undertake is approached with a bespoke strategy, tailored to meet the unique objectives and challenges of each client.
Explore our portfolio to see how Thought & Found can help transform your ideas into impactful, market-leading products that take your brand to the next level.
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Let’s create something exceptional

Have an idea you’re excited about?

We’d love to hear from you.

Whether it’s refining a concept or creating something from scratch, our team is here to collaborate and bring your vision to life. Schedule a consultation with our creative team to explore how we can help.


For inquiries email us at
aditi@thought-found.com or Call +91 8657108213